Event Sponsorship

Badminton Asia Team Championship Sponsorship 2026

In 2026, Tsingtao partnered with the Badminton Asia Team Championship.

AJ Auxerre Football Team Sponsorship

In 2025, Tsingtao became the official partner of AJ Auxerre, celebrating the shared passion for football and bringing fans closer to the game.

Australian Open Sponsorship

In 2025, Tsingtao joined the Australian Open as a regional partner, bringing together global tennis and premium experiences.

CJ Cup South Korea

IWe sponsored PGA Tour's Korean golf event CJ Cup to expand brand awareness in the East Asian markets.

2023 Macau Grand Prix

The annual racing event witnessed our collaboration with Porsche’s racing team in November 2023.

FIA GT World Cup Macau Grand Prix

In November 2019, we partnered up with Mercedes-AMG Team Craft Bamboo Racing #77 Mercedes-AMG GT3 at the exhilarating annual racing event in Macau.

Mongolia Ibiza Music Festival

In June 2019, we celebrated summer and music with our fellow Mongolian beer lovers in the vibrant city of Ulaanbataar.

Canada Basketball Challenge

In June 2018, we ventured into the North American market by sponsoring the Pacific Rim Basketball Classic China VS Canada event.